Fresno Housing’s Preston Prince Named Santa Clara County Housing Authority Executive Director

Date Published: 
February 10th, 2021

From the Santa Clara County Housing Authority’s press release: 

The Santa Clara County Housing Authority (SCCHA) today announced the appointment of Preston Prince as executive director. Prince previously served as executive director and CEO of the Fresno Housing Authority where he helped lead successful homeless programs, established positive partnerships with community organizations and residential developers, and prioritized transparency and ethics. 

"Prince's community-based leadership style is a great fit for SCCHA and will help us best leverage resources to meet the housing and community development needs of our county's most vulnerable residents," said Board Chair Jennifer Loving. 

“As a community builder, I will work with the private and public sectors to establish financial resources that will create vibrant and healthy neighborhoods for Santa Clara County residents,” said Prince. “Because of my ability to be a social entrepreneur, I will bring creativity and imagination that will allow the Santa Clara County Housing Authority to actively -- and positively -- address the health, wealth, and education of its residents. I look forward to building on the impressive work happening in Santa Clara to address homelessness and create economic prosperity for all families." 

Prince has more than 25 years of experience in all aspects of the creation and financing of affordable housing. His housing career is largely characterized by community revitalization and redevelopment through the forging of public and private partnerships. 

"Preston is a forward thinker and visionary who shows a deep commitment to SCCHA's mission," said Adrienne Lawton, a Board commissioner and participant in SCCHA’s voucher program. "The caliber of our top candidates went way above what we expected, and we picked the person we felt could best lead SCCHA in the new direction we're headed." 

Prior to joining SCCHA, Prince was the executive director at Fresno Housing Authority, one of the 20 largest public housing agencies in the country. For 14 years he used his role there to advance safe and affordable housing as a platform to improve educational, health, and wellness outcomes for Fresno County residents. He also served as executive director at Aurora Housing Authority and held senior development positions at Seattle Housing Authority and Kitsap County Consolidated Housing Authority in Washington. 


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